Who the Heck Am I?
I’m Jo a former UK birth photographer turned Virtual Assistant whose wildly obsessed with CRM’s, Email Marketing, Automation and Strategy (yeah, weird, I know!).

Me in a nutshell:











What stood out most was Jo’s exceptional communication…
From the very start, she asked how I preferred to communicate (something many people overlook) and maintained clear, consistent updates throughout the project. She highlighted action points, followed up on anything I might have forgotten, and made sure I was always in the loop without feeling overwhelmed
So, Hey, I see you,
You’re a photographer too, which means you’re likely juggling a million things right now. I know, because I’ve been there.
I’ve learned a crucial lesson:
That feeling busy with tasks can trick you into believing you’re working on your business when, in reality, your time should be spent on marketing your business.
Photogs Are Talkin'
Meet Anja, a brilliant branding and family photographer over at Anja Poehlmann Foto + Film. She recently took the plunge and moved from Studio Ninja to Dubsado and I helped make it a smooth landing
Hit play to hear what she had to say about the process of working with me. Thinking about switching CRMs too?
Here’s a little bit about being a birth photographer.
I started documenting births back in 2016 although I have slowed right down, I still take on the occasional birth if it hits a few things that make it difficult for me to say no. Trying to market to an audience who’d never heard of birth photography was no easy ride!
If you’re a birth photographer and you’d love more guidance in this area, reach out.
Below are two of birth images but you can find more of my work by searching for @southwales_birthphotographer over on Instagram.


Hey there,

Preferring to lurk first is a sensible move! (especially if this is the first time I’ve appeared on your radar)
If you want to understand how I help photographers scale their businesses, this is the best place to start.
My emails focus on CRM and email marketing growth, building systems that earn client trust, consistent bookings and scale without everything relying on you. I share what to fix, what to streamline and what actually works, based on real client workflows and automations.
I send one email a month (unless there’s something too useful to keep to myself).
If you’re serious about growth and ready to invest in someone who knows their shit, this is the smartest first step through the door.
AND if I turn out to be not your thing? You can unsubscribe anytime.
But I think we might just get along famously!
